USE RELAEVANT KEYWORDS:  One of the first thing potential customers and search engines will noticed about your product is its title. Ensure that your title is clear, concise and make sure to use primary words. For example, if you are selling handicraft leather wallet, your title should be “Handicrafts Genuine leather wallets for Men – stylish and durable”. This title has both specific and general words that are likely to be searched by your target. Highlights the features and benefits of your product. Use effective keywords for potential buyers. 

HIGH QUALITY IMAGES: Invest in high quality photos that showcase best aspects of the product. High resolution images show a sense of quality and authenticity of the product to potential buyers that your product is premium. 1000 x 1000 or higher is recommended for product images. This resolution is clear enough to show details without being too large. 3000 x 3000 is ideal for showing ultra clear product especially if you are using close in or zoom in features. However, these should be optimized to make sure that they don’t slow down your website loading time.  

ONE CLICK RATINGS: Allow customer to submit a single star review without having to fill a descriptive form. Many customers might have a single star review even if they don't have a time to write full review. This will be convenient for most of the customers.  

OPTIONAL DETAIL FEEDBACK: For customers who want to leave more in depth review make its optional section after they have submitted their ratings. So, this will be easy for both who want to keep in short or who have to write in depth review. 

LOCAL AND INTERNATIONAL MARKET: Selling online allows you to reach customers who are regional and likely to purchase from Pakistani brands. Most of the internationally peoples are in search of unique, handicrafts products, so they are more likely to purchase Pakistani products. This online presence makes it easy for overseas shoppers to purchase and discover your product. By establishing e-commerce marketplace, you make it convenient for both Pakistani and international customers to purchase your product. Now a days going digital is more significant to grab customers as it has direct assessed the convivence of online shopping instead of stand in a physical store. You can showcase your product, go in depth description, list the specifications of your product, describe the cultural significance and manufacturing process. Digital marketing, social networking, and an appropriate e-commerce platform can help you achieve brand loyalty and gain insights into your customer preference.  

24/7 AVAILABILITY:  One of the greatest advantages of an online store is its ability to remain open 24/7, allowing customers to shop at any time of day or night. They have flexibility to shop at their own ease whether from their couch, during their lunch break. Moreover, customers increasingly value convenience. Being able to shop at your own pace, without the pressure of store closures, improves the overall shopping experience and increases customer loyalty.